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About Next Level Hire
Next Level Hire is a leading Australian construction equipment rental company, offering a wide range of machinery tailored to the needs of commercial and residential projects. Known for its reliable service and expansive inventory, the company partnered with Metrix to create a seamless online booking experience that could support growth, enhance customer service, and streamline internal operations.
Challenges
With an expanding inventory and growing customer base, Next Level Hire needed a digital solution that could keep up with demand. Key challenges included:
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Real-Time Availability Management – The business struggled to keep track of equipment status and availability, leading to potential double bookings.
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Manual Booking Bottlenecks – Their rental process relied on phone and email coordination, slowing down confirmations and creating admin overhead.
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Limited Online Visibility – Without a strong online platform, the company missed out on potential customers searching for rental services online.
Approach
Metrix developed a full-stack solution focused on automation, user experience, and digital visibility. The goal was to build a rental system that worked for both customers and staff — improving speed, accuracy, and service across every touchpoint.
Strategy & Execution
The digital transformation involved a multi-phase rollout, blending front-end simplicity with back-end functionality:
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Website Redesign – Developed a mobile-friendly website showcasing categories, equipment details, and a clear booking journey.
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Online Booking Integration – Built a real-time availability engine that allowed users to select dates, view live inventory, and confirm bookings instantly.
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Backend Rental Management – Integrated a custom dashboard for managing pricing, availability, bookings, and maintenance schedules.
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Search Optimization – Improved metadata and search architecture to increase visibility for location- and equipment-based searches.
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Customer Convenience – Added features like digital confirmations, account login, and equipment specs to improve transparency and trust.
Outcomes
Next Level Hire now offers a smooth, modern rental experience — boosting customer satisfaction and internal efficiency. The platform has become a key driver of business growth, with more bookings, better inventory control, and less admin burden.
Key Results
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Increase in online bookings within the first 90 days
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Reduction in booking-related admin time
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More visibility for top-performing rental keywords
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