Overview:
Obsessed Gymwear is a fitness clothing store located in Australia, offering comfortable and superior gym clothes to fitness enthusiasts. The business owner approached Metrix to design and develop their website and optimize it for on-page and off-page search engines. Additionally, the branding and marketing strategies of the ecommerce business were improved to expand its reach to a broader range of customers worldwide.
Challenges:
The main challenge for the Metrix team was to create a unique webpage layout that would showcase the brand’s uniqueness in terms of workability and comfortability of its products. On-page and off-page optimization was necessary to achieve high visibility for the targeted keywords, and the company was looking to expand its business globally.
Vision:
The vision of Metrix was to meet the company’s requisites by developing a website that incorporated the latest trends and designs, which could highlight the brand’s uniqueness over other fitness clothing brands. The web development and optimization process were significant steps that Metrix aimed to implement to meet the broad spectrum of worldwide customers. Additionally, new branding strategies were facilitated to integrate the webpage, which could lead to a better ranking in search engine result pages.
Solution:
To solve the challenges, Metrix took the responsibility of website design and development, along with branding. The team added eye-catching logos and layouts to improve the branding strategies. The experts upgraded marketing strategies and optimized the website for good ranking on-page and off-page search engines. The Metrix team put their maximum energy to work and provide Obsessed Gymwear with a result-driven solution for their problems. As a result of the team’s efforts, Obsessed Gymwear is happy with the services provided by Metrix.
Results:
The website’s unique layout, branding strategies, and optimization techniques resulted in significant improvements in the business’s search engine ranking, attracting more visitors to the website. The company’s ecommerce business expanded its reach to a broader range of customers worldwide, increasing the number of sales and revenue. The successful project showcased the expertise of Metrix, which helped Obsessed Gymwear achieve its goals and succeed in the market.